dr. sc. Thomas Baker - Zagrebačka škola ekonomije i managementa

Povratak

dr. sc. Thomas Baker

Doktorirao je na Florida State University 1990. godine. Od 2006. godine radi kao profesor marketinga na Clemson University, SAD. Prije toga bio je profesor na University of North Carolina Wilmington i na University of Akron. Istraživanja dr. Bakera su tiskana u nizu časopisa uključivši Journal of Marketing, Journal of Retailing, Journal of the Academy of Marketing Science, Journal of Business Research i Journal of Personal Selling and Sales Management. Područje interesa i istraživanja mu je prvenstveno marketing usluga, društvena odgovornost korporacija i mjerenje učinkovitosti marketinga. Dr. Baker je od 2007. i predsjedatelj i izabrani predsjednik Society for Marketing Advances.

Znanost

Meyer, Tracy and Thomas L. Baker, “The Influence of the Racial Mix of Other Customers on Black Consumer’s Anger Following from a Plausibly Prejudicial Service Failure,” forthcoming in the Journal of Marketing Theory and Practice.;

Baker, Thomas L., Tracy Meyer, and James D. Johnson (2008), “Individual Differences in Perceptions of Service Failure and Recovery: The Role of Race and Discriminatory Bias,” Journal of the Academy of Marketing Science, 36 (Winter), 552-564.;

Andrews, Martha C., Thomas L. Baker, and Tammy G. Hunt (2008), “The Interactive Effects of Centralization on the Relationship Between Justice and Satisfaction,” Journal of Leadership and Organizational Studies, 15 (2), 135-144.;

Baker, Thomas L., J. Joseph Cronin, Jr., and Christopher Hopkins (2009), “The Impact of Involvement on Key Service Relationships,” Journal of Services Marketing, 23 (3), 115-124.;

Baker, Thomas L., Tammy G. Hunt, and Martha C. Andrews (2006), “Promoting Ethical Behavior and Organizational Citizenship Behaviors: The Influence of Corporate Ethical Values,” Journal of Business Research, 59 (July), 849-857.;

Baker, Thomas L., Tammy G. Hunt, and Martha C. Andrews (2006), “Promoting Ethical Behavior and Organizational Citizenship Behaviors: The Influence of Corporate Ethical Values,” Journal of Business Research, 59 (July), 849-857.;

Hawes, Jon M., Thomas L. Baker, and Michael F. D’amico (2006), “A Purchasing Perspective of the Universal Marketing Functions,” Journal of Marketing Management, 16 (2), 107-115.;

Scribner, Lisa L., Thomas L. Baker, and Vince Howe (2003), “Efficacy of Group Projects in Support Skill Acquisition: Student vs. Alumni Perceptions,” Marketing Education Review, 13 (1), 59-66.;

Baker, Thomas L. and Tammy G. Hunt (2003), “An Exploratory Investigation Into the Effects of Team Composition on Moral Orientation,” Journal of Managerial Issues, 15 (Spring), 106-119.;

Siguaw, Judy A., Thomas L. Baker, and Penny M. Simpson (2003), “Preliminary Evidence on the Composition of Relational Exchange and Its Outcomes: The Distributor Perspective,” Journal of Business Research, 56, 311-322.;

Bakert, Thomas L. and Tracy Meyer (2010), “Development and Validation of the Transaction Specific Attributions of Discrimination (TSAD) Scale,” in the Proceedings of the American Marketing Association Winter Educator’s Conference.;

Hopkins, Christopher D., Kevin J. Shanahan, and Thomas L. Baker (2009), “Interactivity and The Moderating Effects of Website Informational Features,” in the Proceedings of the Society for Marketing Advances.;

Meyer, Tracy and Thomas L. Baker, (2009), “The Adequacy of an Explanation in a Service Recovery Involving a Process Failure,” in the Proceedings of the Society for Marketing Advances.;

Baker, Thomas L. and Tracy Meyer (2008), “The Influence of the Mix of Other Customers on Service Failures,” in the Proceedings of the Society for Marketing Advances.;

J. Joseph Cronin, Jr., Brian L. Bourdeau, Daniel Padgett, and Thomas Baker, (2008), “Drivers of Consumer Responses to Market-Creating Service Innovations,” 15th International Conference on Recent Advances in Retailing and Services Science, Zagreb, Croatia;

Meyer, Tracy and Thomas L. Baker (2007), “The Role of Anger in Discriminatory Perceptions of Service Failure,” in the Proceedings of the Society for Marketing Advances.;

Baker, Thomas L. and Tracy Meyer (2007), “Individual Differences in Perceptions of Service Failure and Recovery: The Role of Race and Discriminatory Bias,” in the Proceedings of the 16th Annual Frontiers in Services Conference.;

Baker, Thomas L., J. Joseph Cronin, Jr., and Christopher Hopkins (2007), “Service Contact Employee Customer Orientation, Service Quality, and Satisfaction and the Moderating Role of Involvement,” in the Proceedings of the Marketing Management Association.;

Meyer, Tracy Meyer, Thomas L. Baker, and James Johnson (2007), “A Contextual Cue that Magnifies Perceptions of Service Failures: Other Customers Do Make a Difference,” in the Proceedings of the AMA Winter Educator’s Conference.;

Baker, Thomas L., Tracy Meyer, and James D. Johnson (2006), “Racially Motivated Attributions of Ambiguous Service Failures,” in the Proceedings of the Society for Marketing Advances Conference.;

Scribner, Lisa L., Thomas L. Baker, and Vince Howe (2003), “Factors Affecting the Effectiveness of Group Projects: An Exploratory Study,” in Advances in Marketing: Pedagogy, Philosophy, and Processes, William J. Kehoe and Linda K. Whitten, eds., Society for Marketing Advances, Charlottesville, VA, 141-142.;

Baker, Thomas L., Tammy G. Hunt, and Martha C. Andrews, (2003), “Does an Ethical Climate Contribute to OCB? A Situations Perspective,” in the Proceedings of the 2003 Southern Management Association Conference.; All papers listed above as “Peer Reviewed Proceedings” were presented at the respecive conference.

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