Daniel D. Butler, Ph.D. - Zagreb School of Economics and Management

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Daniel D. Butler, Ph.D.

Curriculum Vitae

Holds a doctoral degree in Marketing and International Business from the University of South Carolina, USA. He completed his MBA program and graduated in the field of Finances at the University of Central Florida, USA. He studied at the University of Oviedo in Spain and the National University of Cordoba in Argentina. He currently lectures a course in Marketing at Thomas Walter Chair of Technology Management at Auburn University, Alabama, USA. Mr. Butler has received in the course of 20 years 22 awards for excellence in teaching from the international academic community, including Auburn University. He has worked as a consultant for Sony, UCB Chemicals, Westinghouse, GTE Sprint, CharBroil, Zebco, WC Bradley, Fisher Scientific, Bayer, NYNEX, Nanotek, and many others. He has taught in England, France, Spain, the Czech Republic and Hungary.


  1. Butler, Daniel D. (2007), “Planning Your Own Funeral: A Useful Pedagogical Tool,” Marketing Education Review . V17, Spring, 95-100.;
  2. Butler, Daniel D. (2009) Take A Professional To Lunch: Marketing Theory In Action,” Society For Marketing Advances, New Orleans, LA, Proceedings, Proceedings, William Kehoe and Linda K. Whitten, Editors;
  3. Butler, Daniel D. 2009), “Using The RIPE Method To Enhance Teaching Effectiveness,” Society For Marketing Advances, Orleans, LA, Proceedings, Proceedings, William Kehoe and Linda K. Whitten, Editors;
  4. Colley, Mary Catherine, Daniel Butler, et. al (2007) “Marketing Issues at the Government/Business Interface: The Case of Exporting and Economic Development,” Proceedings: Society For Marketing Advances, San Antonio, TX., William J. Kehoe and Linda K. Whitten, eds.;
  5. Butler, Daniel D. (2006), Planning Your Own Funeral, Society For Marketing Advances, William Kehoe and Linda K. Whitten, editors;
  6. Butler, Daniel D. (2006), He Cared Enough To Hurt My Feelings, Society For Marketing Advances, William Kehoe and Linda K. Whitten, editors;
  7. Swamidass, Paul M. and Daniel D. Butler (2005), The Effect of Auburn University’s Business-Engineering-Technology Program on The Predisposition Towards Entrepreneurship In Business and Engineering Graduates, National Collegiate Inventors and Innovators Alliance Conference, San Diego, CA, March, Proceedings.;
  8. Butler, Daniel, Ellen Moore, Richard Easley, and Mary Mosley (2006), The Pros and Cons of Mini-Semesters on Business Schools, Society For Marketing Advances, Nashville, Tennessee.;
  9. Butler, Daniel (2010), The How and Why of Teaching Pedagogy , Invited Presentation, Ph.D. Program Collequim, Dept. of Management, Auburn, University.;
  10. Butler, Daniel (2009), The Art & Science of Teaching, Invited Presentation, Designated Ph.D. Consortium Faculty, Society For Marketing Advances, New Orleans, LA;
  11. Butler, Daniel (2006), The Importance of Customer Satisfaction and Loyalty in the Banking Industry, Alabama Bankers Convention, Panama City, Florida;
  12. Butler, Daniel (2005) , How to Win Customers Through the Servuction System, Community Bankers Association, Destin, Florida;
  13. Butler, Daniel (2005), The Value of The Service Production System to Leadership Issues,” Blue Ridge Conference on Leadership, Black Mountain, NC, October.

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