Dominik Mahr, Ph.D. - Zagreb School of Economics and Management

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Dominik Mahr, Ph.D.

Assistant Professor, Department for Marketing and SCM, Maastricht University (Netherlands). Dr. Mahr holds a Master’s degree in Services Management from Karlstad University (Sweden), a Master’s in Economics from the University in Mainz (Germany), and a Doctor of Philosophy in Applied Economics from the University of Antwerp (Belgium). During his time in the academia he has been affiliated with universities in Poland (Warsaw School of Economics) and the United States (University of Wisconsin-Madison). Dissertation title: Customer Co-Creation of Knowledge during the Innovation Process. His research centers on how firms co-create knowledge with their external environments, especially customers, for the development of new products and services. The research activities blend areas such as innovation management, customer participation in services, knowledge creation, information utility, and new communication technologies.


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